For more than 25 years, our team has been pioneering the way the UK experiences food and drink. From the BBC Good Food Show in the 1990s to the launch of Taste of London in 2004 - exported to more than 15 cities worldwide - we've continually created formats that bring people together.

Alongside, we've delivered specialist projects from Taste of Christmas with Gordon Ramsey to Gourmet Escape in Australia's Margaret River, and built food and music festivals such as The Big Feastival and Pub in the Park into household names.

But audiences keep evolving, and so must we. Today's consumers aren't just dining out, they're seeking new experiences. Research shows that they want to banquet together, not just eat alone. They want food as theatre - for cooking, bold street food, craft drinks with personality.

They want to party differently: more sociable, more playful, from daytime through to night. And culturally, nostalgia is driving a return to formats that feel both familiar and fresh.

That's why we're launching Sound Bites: the next chapter in our journey. It builds on everything we've done before, but sharpens the focus on what matters most today - gathering, togetherness, flavour and fun. Expect bold eats, flowing drinks and DJs and bands chosen to lift the energy and keep people connected.